On October 14th, 2024, Gilbey's, Kenya's leading gin brand, hosted the "Real Gilbey's Hangout" at Mass House in Nairobi. The event was part of the brand's "Made for Real Moments" campaign, celebrating meaningful connections and authentic experiences. Guests enjoyed expertly crafted Gilbey's cocktails, showcasing the gin's smooth taste and versatility, and engaged in fun activities like checkers and Jenga.
A highlight of the event was the cocktail-making competition, where attendees showed off their creativity in crafting unique Gilbey's drinks. Winners of the competition and games walked away with exclusive Gilbey's merchandise, adding an extra layer of excitement to the event.
Zipporah Ndung'u, Senior Brand Manager for Gilbey's, expressed her excitement about the hangout, saying, "It was an incredible opportunity to highlight the essence of our campaign, bringing people together to enjoy authentic moments." The event emphasized the importance of genuine connections and the joy of sharing real moments with friends.
Gilbey's continues to lead the gin category in Kenya with its smooth, versatile gin crafted from 12 natural ingredients. The brand's "Made for Real Moments" campaign also offers exclusive discounts through Ke.Thebar.com, and consumers can participate in a radio campaign for a chance to win exciting prizes, reinforcing Gilbey's as the go-to spirit for authentic celebrations.
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